Data Mining Implementation of Organic Vegetable Sales Using Apriori Algorithm

In the modern organic vegetable sector, author observes that there is very tight business competition. Therefore, an effective approach essential to attract buyers, although restricted sources of new information are one hurdles in establishing this business.Association rules expressed with numerous features commonly referred as (affinity analysis) or (market basket analysis. It was discovered if consumers buy curly red chilies, they also inclined cayenne pepper a 100% confidence level. Likewise, people kale and chiles, more likely This applies tomatoes chilies addition, other associations were observed, such prefer level 86%, bird's eye tend chiles 86% level.Likewise, both chili, Finally, customers pepper, at 83% Based on data acquired from study, it intended obtain about combinations veggies typically together each transaction, intention improving yields devising appropriate sales tactics.